Chiff and Fipple Forums

(TEARJERKER WARNING)

Difficult to believe there can be so much emotion in a commercial advertisement - this is for Tosando Music of Japan:

https://soranews24.com/2014/04/15/touch ... nce-again/

Arigato, Tosando ...

I didn’t watch it, because everything that isn’t words transcend words. Words are never the things they describe. Music is no different from anything: sport transcends words, food transcends words, cement work transcends words. It’s unfair to beat up on words for not being things

I watched it. It was poignant. I think I'm more analytical than emotional, though, because I tend to be immune to the tearjerker aspect, and this too was no exception. But my dry eyes notwithstanding, it was quite moving, all the same.

PB+J wrote:It’s unfair to beat up on words for not being things

Words are not things?

PB+J wrote: Words are never the things they describe.

There is a whole class of words that are what they describe. These words are the autological adjectives. An example is the English word ’English’, another is ’seventeenlettered’. The opposite is the class of heterological adjectives. Now ask yourself this: is ’heterologic’ heterologic?

PB+J wrote:It’s unfair to beat up on words for not being things

No words are beaten up in the video. Music is used in a situation where a short speech would be expected.